Category Archives: Technology

Using Social Media: Don’t Forget to Listen

By Ruben Kenig | Published: 26 August, 2009

A new study by San Diego State University reveals that US college students believe that their generation use social media for, “self-promotion, narcissism and attention seeking.” This may well be true but I believe that this is due to the users rather than the medium. Social media provides excellent opportunities for listening and discovery. Just like in […]

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Twitter: Does it have to change the world?

By Ruben Kenig | Published: 17 August, 2009

Janet Street-Porter has used her role as Editor-at-Large for The Independent newspaper to express her disdain for Twitter. She claims that, “tweeting has replaced sex as this summer’s hot activity,” so the genesis for the vitriol may have been a particularly ungracious brush-off. Whatever the genesis of the rant the article does highlight some interesting perspectives […]

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Two Cultures Clash

By Ruben Kenig | Published: 30 July, 2009

Two recent events in the world of technology and the internet serve to bring into relief the divergence between two ways of viewing the development of technology in general, the refusal of GoogleVoice apps by the iPhone App Store and the grant of a patent to VoloMedia for “providing episodic media” which seems to mean podcasting. […]

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